||Happy New Year!
It is that time again…the close of
2017, the start of a new year; a new
year that will bring new projects, new
opportunities, certainly new successes,
and many reasons to be thankful.
As 2017 is coming to an end, we
wanted to take this opportunity to
thank you for your support throughout
this year. What a wonderful, interesting
and challenging year 2017 has
been and it is all thanks to our loyal
customers and supporters.
It is also time to let you know that we
will continue to keep our resolution to
- We will be honest with our deadlines
and your expectancies.
- We will return your phone calls
promptly if we were not able to answer
- We will respond to your emails
- We will update you on your project
throughout the process.
- We will deliver on time.
- We will always try to make rush
- We will listen to your instructions and
- We will review your projects closely.
Mark Twain quoted: If you tell the
truth, you don’t have to remember
Hygge (pronounced ‘hooga’)
The year is drawing to a close and in
Denmark the days are getting shorter
It is time to sit around a fireplace, light
a candle, drink some hot chocolate,
tea or gløgg, a mulled wine, and eat
the famous Danish æbleskiver, a fried
pastry and visit with friends and family.
The Danes have a word for all this, it is
For many years, Denmark was ranked
the world’s happiest country. Is ‘hygge’
maybe the reason why the Danes are
such happy people? The word ‘hygge’
was created to survive the cold and
dark days of winter and to survive
the boredom of the time you spend
indoors. To continue a happy life during
the winter months, the Danes created
rituals in their daily life to look forward
to, like brewing a special cup of tea,
preparing that famous fried pastry,
getting out the good china, inviting
friends. Everything is done to create
that special coziness that breaks up the
day and that makes you look forward
to the dark days of winter.
‘Hygge’ was shortlisted by the Oxford
Dictionary in 2016 as one of its Words
of the Year. Yet it is a word that does
not exist in English. There are several
words that can be used to describe it:
coziness, comfort, being content, being
safe… ‘hygge’ simply creates a warm
Maybe ‘hygge’ is the reason why the
Danes are such happy people, they
enjoy the simple ways of life.
‘Hygge’ exists throughout the year.
In summer, hygge means having a
picnic, going to the park for a concert.
However, Christmas is the high season
Enjoy some hygge this winter season!
Communicate in any language
If you want to communicate with
clients in other countries, you need
to be able to speak their language.
Fluency in a foreign language cannot
be accomplished in a short period of
time. If you don’t have an employee
who can help converse with your new
client, it’s time to get World Translation
Center involved to help with every
aspect of localization.
In addition, keep in mind that there are
many consumers in the United States
that might be reached in a language
other than English. Having your
marketing materials, brochures, videos
and website translated might well give
you an advantage over competitors.
Is 2018 the year for you to expand
your business to other countries?